Built for Australian electricians · 24/7 receptionist + suburb SEO

Capture every electricalcallWin every suburb search.

Synthly builds electrical businesses a website that ranks in every suburb you service and an AI receptionist that answers, qualifies, and books jobs — including Level 2 routing — into your calendar 24/7.

Average AU sparkie loses$0+a year to voicemail
What it actually costs you

The sparkie who picks up wins the job.

Electrical is safety-critical and time-sensitive. When the power's down or a smoke alarm's chirping, customers don't shop around for quotes. They call the first sparkie who picks up — and the rest don't get a chance.

3–4
calls missed every working day
Synthly customer audits, 2025
$520
average residential electrical job (AU)
HIA / Service Seeking 2024
72%
of customers book the first electrician who answers
Local Search Association
$52k+
average annual revenue lost to voicemail
Synthly internal modelling
The 4-minute window

Saturday 7:14am. Half the house has no power. Two very different mornings.

Same fault. Same suburb. Same customer. The only thing that decides who wins the job is who picks up first.

Without Synthly · Saturday 7:14am
Voicemail kills the lead
  • 7:14am
    Customer's kitchen circuit trips. Fridge, oven, kettle all dead.
  • 7:15am
    They flip the RCD — it trips again instantly.
  • 7:16am
    Calls you — rings out, voicemail.
  • 7:16am
    Hangs up, searches "emergency electrician [suburb]".
  • 7:18am
    Books with the sparkie listed two below you who answered.
  • 9:30am
    You see a missed call from a number you'll never call back. Job's gone.
OutcomeJob lost · $600 gone
With Synthly · Saturday 7:14am
Job triaged and booked
  • 7:14am
    Customer's kitchen circuit trips.
  • 7:15am
    Calls you — Olivia picks up in 1.3 seconds.
  • 7:15am
    "Same circuit each time? Is the RCD tripping or a normal breaker? Don't touch the switchboard."
  • 7:16am
    Likely RCD fault — weekend callout disclosed ($175), accepted, address captured.
  • 7:17am
    Booked into your morning slot. Tech notified by SMS.
  • 7:17am
    Summary text to you: "Booked, 14 Park Rd Glen Iris, RCD fault, ETA 8:40am."
OutcomeJob booked · You sleep in

Every call ends with a summary text to your phone — so you always know what's on tomorrow's run sheet.

Hear Olivia handle three electrical jobs

Three real jobs. Three real bookings.

Power tripping on a Saturday. Switchboard upgrade quote. Smoke alarm chirping at midnight. Watch Olivia qualify, quote, and book each one without missing a beat.

Scenario · Power tripping · Saturday morning

Half the house has no power

While you're on the tools, on another call, or asleep — Olivia answers in under 2 seconds, asks the right qualifying questions, and books the job straight into your calendar.

Every conversation here could be happening at 11pm on a Sunday or during the lunch rush. Every one of them, before Synthly, would have gone to voicemail — and then to your competitor.

The job goes to whoever picks up first.

"First Saturday Synthly went live, Olivia booked 6 weekend callouts before 9am. Three of those would have been calls I missed running between jobs. About $1,400 of work I would've lost."

Early access · Northern Sydney electrical

Synthly AI
24/7
Olivia — AI receptionist

Olivia · AI Receptionist

Live on (02) 8000 0000

Online
Olivia is responding...
Lead qualification, on the call

Real jobs in. Time-wasters out.

Olivia asks the same qualifying questions you would — politely, every time. Genuine jobs go straight into your calendar. Tyre-kickers get a quote range and a polite goodbye.

"Just want a rough price for some downlights."

No urgencyPrice-shoppingNo address
Lead — callback queued
Olivia gives a per-light range, takes details, books a callback during quoting hours. No callout dispatched.

"Smoke alarms chirping, kids can't sleep — can someone come tomorrow?"

Real safety issueReal addressClear timeline
Job — booked
Booked into tomorrow morning slot. Quote range pre-sent. SMS confirmation.

"How much per hour?" (no other info)

VagueWon't share job typeLikely comparison
Time-waster — filtered
Standard hourly + callout disclosed, no slot booked. Logged as low-priority lead.

"Power's been out in kitchen since this morning, fridge isn't running."

Real symptomReal addressMid-priority urgency
Job — booked
Standard callout dispatched same day. Customer informed about diagnostic charge before truck rolls.
SMS lead response in action

From form fill to booked job in under 2 minutes.

Customer submits your quote form at 11:08pm. Synthly's SMS workflow takes over — reply in 60 seconds, qualified, quoted, booked. Your competitor's voicemail is still beeping.

60-second SLA

Reply before your competitor reads the email

The first reply wins. Synthly auto-replies via SMS in under a minute — even at 11pm — and keeps the conversation natural until it's a booked job.

Qualified + quoted

No tyre-kickers eating tomorrow's run sheet

AI asks the qualifying questions and shares a tight quote range — so the booking is real before the truck rolls.

Messages
04XX 000 000
One inbox. Every channel.

Every way a job can land — covered.

Phone, web form, SMS, GBP message, email, GBP review request. Synthly handles all of them with the same qualification logic and the same booking flow — so nothing slips through.

Phone calls

Olivia answers in under 2 seconds, day or night.

Website forms

Auto-reply in 60 seconds via SMS, then qualified to booking.

SMS enquiries

Two-way SMS with quote ranges and calendar links.

Google Business Profile

Messages and bookings answered with the same script.

Email enquiries

Triaged into your CRM with priority and quote attached.

Review follow-ups

Auto-text every completed job to ask for a Google review.

The Synthly electrical package

One bundle. Everything you need to stop losing jobs.

We don't sell pieces. The website without the AI receptionist is a brochure. The AI without the website is half a funnel. Electricians get the full system, set up in 14 days.

Electrical-specific website

5–8 pages built around the jobs you actually want: switchboard upgrades, fault-finding, Level 2, smoke alarms, lighting. Built in Next.js, owned by you.

Suburb-level SEO

Targeted pages for "emergency electrician [suburb]", "Level 2 [suburb]", "switchboard upgrade [suburb]" — up to 8 suburbs (Pro) or unlimited (Command Centre).

24/7 AI receptionist (Olivia)

Sub-2-second pickup. Electrical-specific script: triages emergency, routes Level 2 to qualified techs, discloses pricing, books to your calendar.

60-second SMS lead response

Every form fill gets an SMS reply in under a minute. AI qualifies the job, shares quote range, books a slot.

Review follow-up automation

Every completed job triggers a Google review request 24 hours after. Most sparkies double their review count in 90 days.

AU support, AU hours

Real humans on AU business hours. After-hours AI-receptionist issues get an hour-one human response.

Live in 14 days
Or your setup fee back
30-day money-back
On monthly fees, no questions
No lock-in
Month-to-month, you own the site
Pricing · AUD, all inclusive

Three tiers. Most clients pick Pro.

Setup is one-off. Monthly covers hosting, AI receptionist minutes (up to fair-use), Google Business Profile management, and ongoing optimisation.

Starter

Small operators getting their first proper online presence.

$497/month

+ $2,995 one-off setup

  • 5-page Next.js site, mobile-first
  • Google Business Profile setup
  • AI receptionist · business hours
  • 60-second SMS reply to form fills
  • Booking integration · Cal.com / Google Calendar
  • Monthly performance report
Start with Starter
Recommended

Pro

Established trades ready to capture every lead — day or night.

$797/month

+ $4,995 one-off setup

  • Everything in Starter
  • AI receptionist · 24/7 with after-hours pricing
  • Suburb-level SEO targeting (up to 8 suburbs)
  • Job triage scripts (emergency / standard / quote)
  • SMS quote follow-up sequences
  • Live call summary text to your phone
  • Priority support (4-hour AU business hours)
Choose Pro

Command Centre

Multi-staff businesses with CRM integration and serious SEO depth.

$1,297/month

+ $8,995 one-off setup

  • Everything in Pro
  • CRM integration (ServiceM8, Tradify, Pipedrive, HubSpot)
  • Multi-technician dispatch routing
  • Suburb-level SEO targeting (unlimited suburbs)
  • Monthly content + GBP post programme
  • Quarterly strategy review
  • Dedicated AU account manager
Talk to us
30-day money-back on monthly fees14-day deliveryNo lock-in contracts
FAQ

Electrician-specific questions, electrician-specific answers.

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We'll call your business after hours, show you exactly what your customers hear today, then walk you through what Synthly would do differently.

  • 30-day money-back on monthly fees
  • 14-day build to live
  • No lock-in contracts
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